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Ashish Soni instructs and observes his workers at his workshop where garments of his line are made. The garments are ironed before the final finishing. Hand embroiders intricately work with gold wire also known as zari work while the other stitches ornamental stones to the garment. Zari or Zari Work as it is known is an intricate art of weaving threads made of fine gold or silver. These threads are further woven into fabrics, primarily made of silk to create intricate patterns. The designs are so exquisite that apart from the monetary value attached to these threads, the fabric also gets an overall rich & a beautiful look. Ashish Soni launched his label in 1991, followed by his own independent design studio Ikos Designs in 1993. Ashish’s history is full of firsts. In the same year, he beca
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