From the archive record
This archival video features Amrita Arora speaking at the launch of Greggio Argento – Gitanjali, a collaboration where Gitanjali Lifestyle brought premium Italian silverware and jewellery from Greggio Argento to the Indian market. Amrita, the brand ambassador, praises the collection for being beautiful, elegant, and surprisingly affordable, catering to everyone from teenagers to older customers through Gitanjali’s widespread showroom network. She highlights that jewellery today is not limited to special occasions but has become part of everyday personal expression and beautification. Amrita emphasizes that one doesn’t need celebrity status to enjoy jewellery—housewives often appreciate it just as much. She also talks about her upcoming film under the Sohail Khan banner, sharing how warm an