Mahima Chaudhry's shopping and beauty tips, vacation ideas at IIFA Bling by BIBA, in Mumbai

From the archive record

Model Mahima Chaudhry at the launch of IIFA Bling by BIBA in Mumbai. During a brief interaction with the press, she reveals her favourite colours for shopping, food habits and being a mother. "Today is a store opening for BIBA which is a collection with IIFA Bling. Here the designers have designed clothes for Bollywood films. I think for a very long time, there is an aspiration among the masses to wear clothes that they see in movies. And this is a concept where BIBA with their so many units across the country will be able to bring that on their stands and it's a great treat for the masses and it's a wonderful thing for the designers because they will be able to reach out to the masses through the networking that BIBA has..." This footage is part of the broadcast stock footage archive of W