Electronics retail in India: middle class India's purchasing power story unfurls at Yusuf Sarai, in Delhi

From the archive record

The Indian middle class retail story unfurls at an electronics store in Yusuf Sarai in South New Delhi. Shopkeepers try to sell high-end Android mobile phones to shoppers who have come in to understand the features, even as television sets flash in the background, in an attempt to bring in the sales. Middle class India discovers the joys of retail, purchasing power and double incomes. This footage is part of the broadcast stock footage archive of Wilderness Films India Ltd., the largest collection of HD imagery from South Asia. The collection comprises of 150, 000+ hours of high quality broadcast imagery, mostly shot on 4K, 200 fps slow motion, Full HD, HDCAM 1080i High Definition, Alexa and XDCAM. Write to us for licensing this footage on a broadcast format, for use in your production! We